Built from inside Gen Z culture.
Why we exist
What works today is peer-driven. Content that comes from inside communities, not broadcast at them. Brands that feel present in culture — not imposed on top of it.
That's the reality ad'mission was built for. We live at the intersection of campus culture, social platforms and the creator economy — translating student behaviour into strategies brands can run, measure and scale.
We don't pitch. We prove.
Building the infrastructure brands need to reach Gen Z at real scale.
Creators & ambassadors
Countries active
Campaigns delivered
Views generated
What we do.
Three ways to connect your brand with Gen Z — from peer-to-peer networks to creator campaigns to live experiences.
01
Brand Ambassador Programs
A trained network of students who represent your brand on campus — peer-to-peer, in-person and on social. Built for sustained presence, not one-off moments.
Learn more →02
Brand Activations
IRL experiences designed for Gen Z culture — campus events, pop-ups, sampling and experiential moments that create genuine brand memory and UGC at scale.
Learn more →03
Social Media Marketing
Creator campaigns on TikTok, Instagram and YouTube. Micro to mid-tier. UGC to paid partnerships. Sourcing, brief, production and reporting — fully managed.
Learn more →Where we are
5 markets. One team.
We don't apply a French playbook everywhere. Every market has its own student culture, platforms and codes. Local teams on the ground — not remote coordination from Paris.
Work with us.
You're a brand
Tell us about your project and we'll tell you exactly how we can help reach Gen Z.
You're a student
Join our ambassador network and represent brands you actually care about on your campus.
Brands that get it
